As Parmesanosten.se are promoting their business at different sports tournaments and events they needed an “easy up, easy down” event-kit that is easy to handle and transport. They also wanted a large backdrop to make sure they are seen in busy locations.
The brief was for a display kit that was quick and easy to set up, easy to transport and for a large visual display to create a buzz around the sporting events/tournaments that Parmesanoten.se would be promoting their brand.
The solution was the Expand GrandFabric, a large double-sided backwall with high quality dye-sub print on fabric, combined with the Expand PodiumCase to transport and store the whole display – it also doubled up as a branded sturdy counter top to demonstrate and taste-test the produce.
They decided to go for different images on the front and the back to vary their visual message. With double-sided print they also expose their message in two directions.
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