Oatly wanted to reach their target groups on various family events and contacted one of our Swedish dealers, Expoline. Oatly chose a 4.5x3m tent and dressed the inside of the tent with colourful bean bags and created a relaxed environment where people could mingle and relax.
Oatly games were played on a big screen and on iPads in the tent. For the tent walls, they chose Oatly images and Oatly logos for the roof.
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